At a glance
| Tool | Best known for | Starting price | Trial | AI engines |
|---|---|---|---|---|
| Variask | AI marketing platform: tracking, content, site health, AI traffic and an AI agent | $99 a month (75 prompts) | 7 days for $1 | 9 on every plan |
| Peec AI | Visibility tracking | $95 a month (Starter, 50 prompts) | Free trial, length not stated | 3 per plan, more as paid add-ons |
| Otterly.AI | Monitoring dashboard | $29 a month (Lite, 15 prompts) | Free trial, no card needed | 4: ChatGPT, Perplexity, Copilot, Google AI Overviews; Gemini, Claude and AI Mode as add-ons |
| Profound | Enterprise analytics | Custom pricing (Enterprise) | Free trial: 50 set prompts for 7 days on 3 engines | Up to 9 on Enterprise |
| Rankscale | Credit based tracking | $20 a month billed yearly (Essentials, 120 credits); $99 a month for Pro | Free trial, length not stated | 17+ listed, including ChatGPT, Perplexity, Google AI Mode, AI Overviews, Gemini, DeepSeek, Mistral, Claude and Copilot |
| Scrunch | Brand monitoring | $250 a month (Core, 125 prompts) | 7 days, card required | 4 on Core: ChatGPT, Perplexity, Google AI Overviews, Copilot; 9 on Enterprise |
From each tool's public pricing and help pages, checked October 2026. Prices change, so check each site before you buy.
What to track in Perplexity
- Mentions of your brand and competitors.
- Which of your pages are cited, and for which questions.
- Which third party pages are cited for your category.
- How answers change after you publish or earn coverage.
How to choose
- 1Engines: does it track every AI engine your buyers use, on the plan you can afford, or only some of them?
- 2Markets: can you track several countries and languages, and is that extra?
- 3Trust in the numbers: does it run each prompt more than once and show a likely range, so a single odd answer does not move your score?
- 4Action, not only charts: does it tell you which pages to write or fix and which sources to win?
- 5Data access: is there an API or exports on your plan, so you can use the data in your own reports?
- 6Price and trial: is pricing published, and can you test it on your own prompts before you commit?
How Variask tracks Perplexity
Variask tracks Perplexity with the other major engines, records every cited source by domain and page, and shows how citations change over time.