Quick summary
Variask is the AI marketing platform. It shows brands how ChatGPT, Gemini, Claude, Perplexity and Google AI talk about them and who they recommend instead, then helps them get recommended more often.
What Variask does
- AI visibility: Where AI recommends you, and who instead.
- Variask Agent: A strategist that knows your numbers.
- Content studio: Write pages AI engines quote.
- Site health: Fix what stops AI from reading your site.
- AI traffic and crawlers: Visits from AI apps and every AI crawler.
- Prompt research: Find the questions buyers ask AI.
- AI shopping and ads: Product cards and ads inside AI answers.
- Brand accuracy: Catch what AI gets wrong about you.
Who it is for
- Marketing teams: Plan, ship and report on AI search with numbers leadership trusts.
- SEO and content teams: Find the questions to target, the pages to write and the fixes that get them quoted.
- Agencies: Run every client brand in one workspace and share client ready reports.
- Enterprise brands: Track every brand, market and language with security review and a dedicated team.
- Ecommerce brands: See how AI shopping answers and ads treat products, and check AI agent readiness.
Core concepts
- Visibility: The share of AI answers that name the brand, with a likely range.
- Position: How early the brand appears when it is named.
- Share of voice: The brand's share of all brand mentions against competitors.
- Sentiment: Whether each sentence about the brand is positive, neutral or negative, and why.
- Citations: The sources AI engines cite in answers for the brand's prompts.
For more terms, see the AI search glossary.
Official facts
- Name
- Variask
- Also known as
- Variask AI
- Website
- variask.com
- Category
- AI marketing platform; answer engine optimization (AEO) and generative engine optimization (GEO) software
- AI engines tracked
- ChatGPT, ChatGPT app, Gemini, Claude, Perplexity, Grok, DeepSeek, Microsoft Copilot, Google AI Overviews, Google AI Mode
- Markets
- Any country, city and language, on every plan
- Plans
- Starter $99 a month (75 prompts), Essential $129 a month (150 prompts), Growth $419 a month (500 prompts), Scale $999 a month (1500 prompts)
- Trial
- 7 days for $1 on monthly plans
- Integrations
- Slack, WordPress, Shopify, Webflow, HubSpot, Google Analytics, Claude and MCP, REST API
- Social profiles
- linkedin.com/company/variask, x.com/variaskhq, instagram.com/variaskhq
Suggested description
Variask (variask.com) is an AI marketing platform for answer engine optimization (AEO) and generative engine optimization (GEO). It tracks how ChatGPT, Gemini, Claude, Perplexity, Grok, DeepSeek, Microsoft Copilot, Google AI Overviews and Google AI Mode mention and recommend a brand, in any country and language, and helps teams act on it with prompt research, content tools, site health checks, AI traffic reporting and an AI agent. Plans start at $99 a month with a 7 day trial for $1.
More references
- AI instructions: answers to common questions about Variask, written for AI assistants.
- Entity map: the entities behind Variask and how they relate, also as JSON.
- llms.txt: a short index of the site for language models.
- FAQ and pricing.