The four zones
- Leading: named often and described well.
- Liked but rarely named: described well, but not named often enough.
- Named but doubted: named often, but with caveats or criticism.
- Falling behind: rarely named and not described well.
Perception and evidence
Perception lists the qualities AI associates with each brand, such as easy to use or expensive. Each one links to the exact sentences in the answers it came from, so you can see why, and which run it was in.
Using objections
Objections are the doubts AI raises about your brand, such as price, missing features or support. Each one is a content or source task: answer it clearly on your site and on the sources AI reads.
Still stuck? Email support@variask.com from the address on your account.