What it does
- Counts each visit once, and tells AI apps, search engines and other sources apart.
- Shows which pages AI sends people to.
- Sits next to AI crawler tracking, so you see who reads and who visits.
- Works without Google Analytics.
How to install
- 1In Variask, open your brand and go to Integrations.
- 2Under Variask Pixel, copy the snippet, which carries your public key.
- 3Paste it before the closing body tag on every page, or add it through your theme or tag manager.
- 4Visits from AI assistants appear in your traffic reports.
Pixel and crawler snippet
The pixel counts people who click through from an AI answer. The server snippet counts AI crawlers that read your pages. Use both to see the full path from being read to being visited.
Before you connect
- Make sure you can sign in with an account that has access to the right property, site or workspace.
- Decide which brand in Variask the connection belongs to.
- Check with your admin if your company limits third party app connections.
- You can disconnect at any time from the integrations page.