UTM builder for AI placements
Tag the links you place on community threads, videos and review profiles, and see in analytics which placements send visits.
Where will you share it?
Tag links you place on the sources AI reads, such as community threads, videos and review profiles. When people click through from those pages, you see which placements bring visits. Visits straight from AI answers are tracked separately; see the guide on AI traffic in GA4.
Good to know
How the UTM builder for AI placements works
Why tag links on community and review sites?
These are among the sources AI engines cite. Tagging your links there shows which placements send people to your site.
Can I tag links inside ChatGPT answers?
No. You cannot control links inside AI answers. Track those visits by their referrer instead, as the GA4 guide explains.
Will UTM tags hurt SEO?
No, as long as your pages have a canonical link to the clean address.
Should I use UTMs in Reddit replies?
Only where links are welcome and genuinely helpful. Many communities dislike promotional links, so lead with useful answers.
Learn more: How to track AI traffic in GA4
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