Peec AI vs Otterly.AI: which AI visibility tool fits you?

By the Variask team · Updated

In short

Peec AI is best known as visibility tracking and starts at $95 a month (Starter, 50 prompts). Otterly.AI is best known as monitoring dashboard and starts at $29 a month (Lite, 15 prompts). Peec AI tends to suit teams that want a straightforward tracker with a low entry price, and are happy to add engines and countries as they grow. Otterly.AI tends to suit solo marketers and small teams on a tight budget who want a simple monitoring dashboard.

  • Prices and plans from public pages, checked November 2026.
  • Anything a vendor does not publish is shown as not listed.
  • Neither tool paid for or reviewed this comparison.

At a glance

Peec AIOtterly.AI
Known forVisibility trackingMonitoring dashboard
Starting price$95 a month (Starter, 50 prompts)$29 a month (Lite, 15 prompts)
TrialFree trial, length not statedFree trial, no card needed
AI engines3 per plan, more as paid add-ons4 engines: ChatGPT, Perplexity, Copilot, Google AI Overviews; Gemini, Claude and AI Mode as add-ons
API accessPro plan ($245 a month)Standard plan and up
Countries and languages1 country on Starter, 3 on Pro and Advanced65+ countries
Last checkedNovember 2026November 2026

From each vendor's public pricing and plan pages. Prices change, so confirm on their sites before you buy.

Who should choose Peec AI

Teams that want a straightforward tracker with a low entry price, and are happy to add engines and countries as they grow.

Worth knowing: The entry plan includes a set number of engines and one country, with more engines as paid add-ons.

Who should choose Otterly.AI

Solo marketers and small teams on a tight budget who want a simple monitoring dashboard.

Worth knowing: The entry plan has a small prompt allowance, and some engines are add-ons.

The key differences

  • Price: Peec AI starts at $95 a month (Starter, 50 prompts), while Otterly.AI starts at $29 a month (Lite, 15 prompts).
  • Trial: Peec AI: free trial, length not stated. Otterly.AI: free trial, no card needed.
  • AI engines: Peec AI lists 3 per plan, more as paid add-ons. Otterly.AI lists 4 engines: ChatGPT, Perplexity, Copilot, Google AI Overviews; Gemini, Claude and AI Mode as add-ons.
  • API: Peec AI: Pro plan ($245 a month). Otterly.AI: Standard plan and up.
  • Markets: Peec AI: 1 country on Starter, 3 on Pro and Advanced. Otterly.AI: 65+ countries.

How to decide

  1. 1Write down the AI engines your buyers actually use, and check each tool covers them on the plan you can afford.
  2. 2Count the prompts, brands and countries you need now and in a year, and price both tools at that size.
  3. 3Check whether you need an API or exports for your own reports.
  4. 4Run a trial with 20 to 50 of your own buyer questions, and compare what each tool shows with what you see when you ask the same questions yourself.
  5. 5Pick the one that shows you something you can act on fastest.

A third option to consider

If neither fits, Variask is another option. It starts at $99 a month (75 prompts), has a trial of 7 days for $1, tracks 9 engines: ChatGPT, ChatGPT app, Gemini, Claude, Perplexity, Grok, DeepSeek, Copilot, Google AI Overviews and AI Mode, and includes API access and multiple countries on every plan. Compare it on the same checklist above.

Questions

Common questions

Peec AI starts at $95 a month (Starter, 50 prompts). Otterly.AI starts at $29 a month (Lite, 15 prompts). The better value depends on how many prompts, engines and countries you need.

Peec AI: Free trial, length not stated. Otterly.AI: Free trial, no card needed.

Peec AI lists 3 per plan, more as paid add-ons. Otterly.AI lists 4 engines: ChatGPT, Perplexity, Copilot, Google AI Overviews; Gemini, Claude and AI Mode as add-ons.

Peec AI: Pro plan ($245 a month). Otterly.AI: Standard plan and up.

They come from public pages checked in November 2026. Vendors change plans often, so confirm on their websites.

Use your own buyer questions in your own market during the trial, and compare the results with what you see when you ask the AI engines yourself.

Go further

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